Ticker Split Photo Hero

A full-bleed photo hero with a split headline and a vertical scrolling word ticker centered between the two halves, featuring a reliable cycling ticker and a continuous Ken Burns background animation.

When a static headline isn't enough to capture the full scope of what you offer, adding subtle, purposeful motion is the perfect solution. This component centers your message over a stunning background, using a dynamic, sliding animation to keep users engaged and reading.

Design & Visual Architecture

This widget relies on contrast, atmospheric imagery, and seamless motion to create a high-end, cinematic feel.

• Immersive Photo Background: Designed for a full-width, edge-to-edge layout, it allows a rich, moody, or highly detailed photograph to set the emotional stage. In the provided example, the deep greens of the forest and the leading lines of the bridge draw the user inward.
• Split Typographic Layout: The headline is elegantly broken into three parts: a static opening phrase (e.g., "Work hard"), an animated core, and a static closing phrase (e.g., "play harder"). The static text is rendered in bold, crisp white, ensuring legibility against darker backgrounds.
• The Animated "Pill" Ticker: The true focal point of the design is the central word. Encased in a stark white, pill-shaped container, the dark text inside cycles through different words via a smooth, sliding animation. This creates a highly satisfying visual loop that the eye can't help but follow.

The Unique Value Proposition

The primary strength of the Ticker Split Photo Hero is its ability to condense multiple messages into a single, uncluttered sentence.

Instead of forcing users to sit through a slow, clunky image carousel or bombarding them with a massive paragraph of text, this widget allows you to speak to multiple audiences or highlight various features in seconds. The motion of the sliding text acts as a natural anchor for the user's attention, dramatically increasing the chances that your core value proposition is actually read.

Strategic Use Cases

Because of its engaging animation and adaptable sentence structure, this layout is a powerhouse for brands that serve different niches or offer varied experiences. It is highly effective in the following scenarios:

• Travel & Outdoor Brands: As shown in the preview, it is perfect for evoking a sense of adventure. You can easily cycle through words like Wander, Explore, Unplug, or Discover.
• Creative Agencies & Freelancers: Instantly communicate the breadth of your services with a headline like, "We build [ Brands / Websites / Apps ] that scale."
• SaaS & Software Platforms: Address your varied target demographics in one fell swoop by cycling through user types: "The perfect tool for [ Agencies / Founders / Creators ]."
• E-commerce & Apparel: Highlight different lifestyle categories over a striking brand video or photo: "Gear made to [ Endure / Perform / Protect ]."

How to install Ticker Split Photo Hero to your website

Bring this layout to life on your website in just a few clicks.

Install on Squarespace

Edit Ticker Split Photo Hero visually using the native Squarespace extension

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First, ensure you have connected your website to the native Redesignee extension. Once connected, you have two easy ways to build:

1. Native Block: Simply add the native Redesignee Widget Block directly from the fluid engine editor menu inside Squarespace.

2. Manual Markdown: Add a standard Markdown Block, paste your widget’s code snippet, and the Redesignee floating "Customize" button will automatically appear right over the block.

Both methods let you tweak settings, copy items, and design visually in real time. Saving your changes syncs the updates instantly to your live page.

See Squarespace installation guide

Install on WordPress

Connect natively via Gutenberg or Elementor

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Make sure you have the free Redesignee WordPress Plugin installed. To drop the Ticker Split Photo Hero into Elementor, simply drag and drop the Redesignee widget from your sidebar. If you are using the Gutenberg Block Editor, click the " + " icon and select the Redesignee Block. Launch the Cloud Library directly inside your workspace, choose your customized template, and import it with a single click. It automatically inherits your theme fonts and styles!

WordPress plugin installation guide

Install on Other CMS as Code

Quick copy-and-paste for custom setups

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If you are using Webflow, Shopify, Wix, or a custom HTML site, click the "Export Widget" button on this page and ensure the platform selector is set to "HTML". Click "Copy" to copy the clean, un-nested source code snippet directly to your clipboard. Paste this code into any HTML component, Code Block, or Embed tool inside your website builder. All styles, animations, and scripts are self-contained and ready to run.